The Aproach - Staff

With almost 15 years experience in corporate communication, Approach is renowned for offering their clients integrated solutions, creating a positive image and generating quality relationships with strategic public groups. The agency has offices in São Paulo, Rio de Janeiro and Brasília, as well as domestic and international partners.

Directed by three partners with vast experience and credibility in press channels, Approach boasts more than 80 professionals specialized in institutional communication, public relations, press consultancy, marketing design and the web.

With an increase in its market participation and the diversification of its product portfolio, Approach has been restructured and segmented the consumer division, following a world trend in PR agencies. The launch of DiretaCom - specialized in retail and services - and Tools Comunicação - focused on communication and marketing tools - complement the Approach Corporate press office services, consolidating companies as a communication group able to provide customized service for all their clients' needs.

Customer

In addition to offices in São Paulo, Rio de Janeiro and Brasília, Approach is also part of RBCE - the Brazilian Network of Corporate Communication. RBCE includes the country's leading communication agencies, employing a work methodology that allows for the implementation of a Communication Plan throughout Brazil, respecting the particularities of each state or region. Thus, by developing local strategies and coordinating communication between partners, Approach increases results obtained on a national level.

The agency also heads Relamce - Latin American Network of Corporate Communication, created to manage the positioning and image of large brands in the region. Corporate communication agencies that are highly regarded in their locations are part of this network, which allows for the alignment of messages within the entire Latin American market, along with the exchange of expertise, and creativity and proactivity in planning actions.

Mission

To offer integrated communication solutions, demonstrating commitment to the final results, acting in an ethical manner and in partnership with our clients.