Marketing de Influencia
Creators correctos. Conversaciones reales. Resultados medibles.
Content es la agencia del grupo especializada en marketing de influencia. Conectamos marcas con creators y formadores de opinión de forma estratégica, creativa y medible — de nano a macro — con narrativas multimedia que generan engagement y acercan empresas a las personas.
Beyond follower counts
Value affinity, authenticity and real connection with the audience.
From brief to ROI
Planning, casting, production, activation and performance analysis.
Approach ecosystem
Influence integrated with PR, digital and data — not a campaign silo.
Qué hacemos
Entregas que mueven el negocio
Influence strategy
The role of creators in the brand journey and campaign architecture.
Mapping and casting
Data-driven selection plus human curation from nano to macro.
Campaign management
Briefing, contracts, production, approvals and frictionless go-live.
Content and press kits
Creation, creative shipments and actions that spark organic content.
Activations and events
Creator presence at POS, launches and live experiences.
Monitoring and performance
Reach, engagement, sentiment and business contribution metrics.
Cómo trabajamos
Del diagnóstico al impacto
01
Goal and audience
What the brand needs to move and where the conversation already lives.
02
Casting and narrative
The right creators plus the story each one tells with authenticity.
03
Production and activation
Content, posts, events and coordinated amplification.
04
Results reading
Performance, learnings and recommendations for the next cycle.
Lo que te llevas
Authentic reach in relevant communities
Co-created content with high retention
Stronger positioning with new audiences
Clear impact and efficiency reporting
Ecosistema
Otros brazos que se conectan
Cuéntanos tu desafío
Cuéntanos el contexto. Encajamos la expertise correcta del grupo — o el equipo integrado completo.